Enabling Slack Success (Analytics and Adoption)10% of the exam
Analytics dashboards and message activity metrics
Which Slack analytics source answers which adoption question: the workspace Overview, Channels, Members and AI tabs, message activity for a single post, the Enterprise org Workspaces and Members dashboards, and the Channel Analytics API, with the plan and channel limits that decide each answer.
Given a scenario, determine the best ways to monitor adoption of features used by active members.
~8 min read · 10 practice questions ·
What the exam expects
- Pick the analytics source that answers a stated adoption question: workspace dashboard tab, message activity, org-level dashboard or the Channel Analytics API.
- Read membership and activity metrics correctly: total versus claimed members, active people versus people posting.
- Use the Members tab and its CSV export to find named people (unclaimed accounts, most active members), and the AI tab for AI feature usage.
- Explain why message activity or private channel data is missing, given the plan, channel type and channel size.
- On an Enterprise organization (Enterprise Grid or Enterprise+ plan), compare workspaces and find Slack Connect participation without opening each workspace.
- Key terms: claimed members (people who have signed in at least once); active people (read or sent a message); people posting (posted at least one message); message activity (reach and engagement of one message); Channel Analytics API (automated daily public channel engagement data).
Key facts
Claimed members
- Detail
- People who have signed in at least once
People posting vs active
- Detail
- Posting = posted at least one message; active = read or sent
Unclaimed accounts
- Detail
- Members tab export: blank Claimed date
Channels tab on Pro/Business+
- Detail
- Public channels only
Private channel analytics
- Detail
- Enterprise plans; Org Primary Owner controls inclusion
AI tab
- Detail
- Pro and Business+ workspace dashboard; usage of plan's AI features
Message activity plans
- Detail
- Business+ and Enterprise
Message activity limits
- Detail
- Last 12 months; channels with at least 50 members
Business+ exclusions
- Detail
- No message activity in private or Slack Connect channels
Views by department
- Detail
- Needs department profile fields synced with SCIM
Workspaces dashboard
- Detail
- Change in active members: current vs previous 30 days
Active with Slack Connect
- Detail
- Enterprise org-level member metric
Analytics API
- Detail
- Business+ and Enterprise+; daily files, rolling 13 months
Sources for this section (8)
- Understand the dataslack.com (opens in a new tab)
- 5 steps to support adoptionslack.com (opens in a new tab)
- Manage analytics permissionsslack.com (opens in a new tab)
- View your analytics dashboardslack.com (opens in a new tab)
- View message activityslack.com (opens in a new tab)
- Access Slack Usage Datatrailhead.salesforce.com (opens in a new tab)
- Slack plans and featuresslack.com (opens in a new tab)
- admin.analytics.getFiledocs.slack.dev (opens in a new tab)
- Why can't the Overview tab list the people who haven't signed in?
- When does View message activity not appear on Business+?
- Which org dashboard finds workspaces whose engagement dropped month over month?
- Why does Slack warn against ranking employees by messages posted?
The questions are free to read. Answers with their sources and self-grading are included with the pack.
Keep reading with the Slack Administrator pack
- Core concepts
- Exam traps
- Worked scenario
The pack includes:
- All 32 lessons of the Slack Administrator guide, with reading progress
- Interactive decision walks and step-by-step sequence steppers
- Inline practice questions and one-click topic practice (10 questions for this lesson)
- An official source cited for every claim
- An AI tutor that answers from the guide
- Unlimited timed practice exams