Setup38% of the exam
Distributed Marketing business units and content
How Distributed Marketing lets corporate marketers build on-brand content in Marketing Cloud Engagement while advisers and partners personalize and send it from CRM, and how admins add up to 200 business units, share them with sharing rules, filter content marketplaces, keep the named principal OAuth connection alive and remove a business unit.
Describe Marketing Cloud extension products.
~7 min read · 11 practice questions ·
What the exam expects
- Recognize Distributed Marketing from a requirement where advisers or partners send corporate content, and tell it apart from Marketing Cloud Connect.
- Describe the division of labour: corporate marketers build, distributed users personalize and send from CRM without their own Engagement login.
- Add business units (up to 200), share them per user or with everyone, and filter content marketplaces by business unit.
- Explain the named principal OAuth 2.0 connection, token refresh and reconnecting, and the conditions for removing a business unit.
- Key terms: Distributed Marketing (a managed package in CRM that sends Engagement content); Quick Send (a single personalized email or SMS from CRM); content marketplace (list-view-powered collections of assets); named principal authentication (one authenticated identity for the whole connection).
Key facts
Who builds and who sends
- Detail
- Corporate marketers build in Engagement; distributed teams personalize and send from CRM
Business user logins
- Detail
- No unique Marketing Cloud Engagement login needed
Business unit limit
- Detail
- Up to 200 after installing the managed package
Authentication
- Detail
- Named principal, OAuth 2.0, in the context of the user who added the unit
Token refresh failure
- Detail
- Reconnect manually; can follow 30+ days without an authenticated call
Access to business units
- Detail
- Sharing rules per user, or public read/write for everyone
Marketplace by business unit
- Detail
- Linked Business Unit filter on the list view
Removal conditions
- Detail
- No journey enabled as a Quick Send and none used by a campaign
Send engine
- Detail
- Journey Builder sends every message
Sources for this section (8)
- Distributed Marketinghelp.salesforce.com (opens in a new tab)
- Business Units with DMhelp.salesforce.com (opens in a new tab)
- Add Business Unitshelp.salesforce.com (opens in a new tab)
- Refresh Authenticationhelp.salesforce.com (opens in a new tab)
- Share Business Unitshelp.salesforce.com (opens in a new tab)
- Content Marketplacehelp.salesforce.com (opens in a new tab)
- Remove Business Unitshelp.salesforce.com (opens in a new tab)
- Distributed Marketing Setuphelp.salesforce.com (opens in a new tab)
- Why can a user granted a campaign still be unable to send it?
- When does an admin have to reconnect a business unit?
- How do you make a content marketplace show one business unit's Quick Sends?
- Why should the user who adds a business unit stay active?
The questions are free to read. Answers with their sources and self-grading are included with the pack.
Keep reading with the Marketing Cloud Engagement Administrator pack
- Core concepts
- Exam traps
- Worked scenario
The pack includes:
- All 20 lessons of the Marketing Cloud Engagement Administrator guide, with reading progress
- Interactive decision walks and step-by-step sequence steppers
- Inline practice questions and one-click topic practice (11 questions for this lesson)
- An official source cited for every claim
- An AI tutor that answers from the guide
- Unlimited timed practice exams