Choosing B2C products for business requirements
The product-fit facts a B2C solution architect uses to justify a recommendation: B2C Commerce realms versus B2B Commerce orgs, Order Management, Omnichannel Inventory, Field Service, Loyalty Management, Einstein and Intelligence analytics, Personalization, Composable Storefront and the connectors between them.
Given a set of business requirements and the understanding of standard Salesforce product capabilities, explain the reasoning and considerations to use a certain product.
~8 min read · 19 practice questions
What the exam expects
- Explain whether B2C Commerce or B2B Commerce fits a channel requirement, and when to use one realm or several.
- Justify Order Management, Omnichannel Inventory and Field Service from service, availability and scheduling needs, including integration limits.
- Pick Loyalty Management, Commerce Einstein, Einstein Email Recommendations or Marketing Cloud Intelligence from the requirement's data need.
- Choose how Personalization and a headless storefront connect to B2C Commerce, and which connector links which products.
Key terms: realm (the B2C Commerce container of instances for one organization); primary instance group (development, staging and production instances); Omnichannel Inventory (cross-channel availability and reservations); Composable Storefront (PWA Kit plus Managed Runtime on SCAPI).
Key facts
- Detail
- Realms separate from the Salesforce platform; Business Manager
- Detail
- One org with shared data and processes on B2B Commerce
- Detail
- Not shared through the catalog structure; import it
- Detail
- Order Management integrates with only one B2C Commerce instance
- Detail
- Not supported per inventory record; use Default In-Stock or 999999999
- Detail
- Qualifying currency evaluates tier; non-qualifying is redeemable
- Detail
- Data lagging is one day
- Detail
- PWA Kit on Managed Runtime, built on SCAPI
Sources for this section (8)
- Which Commerce Producthelp.salesforce.com (opens in a new tab)
- Salesforce B2B Commercehelp.salesforce.com (opens in a new tab)
- B2C Commerce Conceptshelp.salesforce.com (opens in a new tab)
- Order Management Integrationhelp.salesforce.com (opens in a new tab)
- Omnichannel Inventoryhelp.salesforce.com (opens in a new tab)
- Loyalty Program Currencieshelp.salesforce.com (opens in a new tab)
- Intelligence Connectorhelp.salesforce.com (opens in a new tab)
- Headless Commercedeveloper.salesforce.com (opens in a new tab)
- Why does an email template need four image-and-link pairs to show four Einstein Email Recommendations?
- When does a member's whole non-qualifying points balance expire under the Activity model?
- When must you log a Customer Support case for a sandbox connected to Omnichannel Inventory through B2C Commerce?
- What must you set up when a loyalty currency is added after members already exist?
The questions are free to read. Answers with their sources and self-grading are included with the pack.
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