# Salesforce Marketing Cloud Account Engagement Specialist Practice Exam *Last updated September 2026 · https://www.certifyforce.com/salesforce-pardot-specialist-practice-exam* The Salesforce Marketing Cloud Account Engagement Specialist certification, formerly Pardot Specialist, is an intermediate Salesforce credential with no prerequisite. It is focused on running B2B marketing in Marketing Cloud Account Engagement (formerly Pardot): visitors and prospects, administration and the Salesforce connection, forms, form handlers and landing pages, lead management with automation rules, lists, scoring and grading, email marketing and reporting, and Engagement Studio programs. The exam has 60 scored questions plus 5 unscored questions, a 90-minute time limit, and a 72% passing score. Its official outline covers 6 weighted sections, the largest being Lead Management at 24% of the exam. The Marketing Cloud Account Engagement Specialist exam (formerly Pardot Specialist) tests how you run B2B marketing in Account Engagement: visitors and prospects, administration and the Salesforce connection, forms, form handlers and landing pages, automation rules, lists, scoring and grading, email marketing, and Engagement Studio. Lead Management is the biggest section at 24%. ## How long is the Marketing Cloud Account Engagement Specialist exam and what score do you need? | Fact | Value | | --- | --- | | Certification | Salesforce Marketing Cloud Account Engagement Specialist | | Formerly | Pardot Specialist | | Level | Intermediate | | Prerequisite | None | | Scored questions | 60 | | Unscored questions | 5 | | Time limit | 90 minutes | | Passing score | 72% | | Registration cost | USD $200 | | Retake cost | USD $100 | | Exam outline sections | 6 | Facts last verified against the [official Salesforce exam guide](https://help.salesforce.com/s/articleView?id=005298953&language=en_US&type=1) in July 2026. ## What is on the Salesforce Marketing Cloud Account Engagement Specialist exam? The official outline has 6 weighted sections. Mock exams draw questions in these proportions, so practice mirrors the real exam. | Exam section | Weight | | --- | --- | | Visitors and Prospects | 8% | | Administration | 11% | | Account Engagement Forms, Form Handlers and Landing Pages | 20% | | Lead Management | 24% | | Email Marketing | 20% | | Engagement Studio | 17% | ### Visitors and Prospects (8%) - Describe the relationship between visitors and prospects. - Given a scenario, apply the appropriate plan of action using Prospect Audits. ### Administration (11%) - Illustrate how to create, edit, and map fields. - Explain the relationship between Account Engagement and Salesforce. - Describe the capabilities of the Account Engagement Recycle Bin. ### Account Engagement Forms, Form Handlers and Landing Pages (20%) - Given a scenario, identify the capabilities, use cases and interpret metrics of Account Engagement forms. - Identify the capabilities, use cases and interpret reporting metrics for landing pages. ### Lead Management (24%) - Explain the components and use cases of an automation rule. - Distinguish between the capabilities of, use cases for, and how to create different types of lists. - Define the capabilities of a completion action. - Define the capabilities of a segmentation rule. - Define the capabilities of page actions. - Explain what a Score measures and how scoring is managed. - Explain what a Grade measures and how grading is managed. - Identify the capabilities and use cases of custom redirects. ### Email Marketing (20%) - Distinguish between an Email and an Email Template. - Given a scenario, identify the capabilities and use cases for email. - Distinguish between the metrics collected in Account Engagement email reporting. ### Engagement Studio (17%) - Distinguish between the components of an engagement program. - Explain the process of updating an engagement program including its assets. ## How many reviewed Marketing Cloud Account Engagement Specialist practice questions are there? 300 reviewed questions. Every question follows the current official Marketing Cloud Account Engagement Specialist exam outline and is checked against Salesforce documentation before it is published. A full practice exam has 60 questions and a 90-minute time limit, with the same mix of sections as the real exam. You can also practice one section at a time. | Exam section | Weight | Reviewed questions | | --- | --- | --- | | Visitors and Prospects | 8% | 24 | | Administration | 11% | 33 | | Account Engagement Forms, Form Handlers and Landing Pages | 20% | 60 | | Lead Management | 24% | 72 | | Email Marketing | 20% | 60 | | Engagement Studio | 17% | 51 | | Total | 100% | 300 | ## Common questions about the Marketing Cloud Account Engagement Specialist exam ### How many questions are on the Salesforce Marketing Cloud Account Engagement Specialist exam? The Marketing Cloud Account Engagement Specialist exam has 60 scored questions plus 5 unscored questions, with a time limit of 90 minutes. ### What is the passing score for the Marketing Cloud Account Engagement Specialist exam? The passing score is 72%. Certifyforce's readiness score weights your practice results by the official section weights so you know whether you'd clear that bar. ### How much does the Marketing Cloud Account Engagement Specialist exam cost? Registration is USD $200 plus applicable taxes, and retakes cost USD $100. Quality practice is the cheapest way to avoid paying for a retake. ### Is there a prerequisite for the Marketing Cloud Account Engagement Specialist exam? No. The Marketing Cloud Account Engagement Specialist exam has no certification prerequisite. Salesforce positions it as a intermediate credential. ### How many practice questions are in the Marketing Cloud Account Engagement Specialist question bank? 300 reviewed questions across all 6 sections of the current official exam outline. Every question is checked against Salesforce documentation before it is published. A timed practice exam draws 60 questions and gives you 90 minutes, with the same mix of topics as the real exam. ### Are these real exam questions or braindumps? No. Certifyforce writes original practice questions aligned to the official exam outline. Using leaked exam questions (dumps) violates the Salesforce certification agreement and can get your credentials revoked — original scenario practice builds the same skills without the risk. ### What topics are on the Marketing Cloud Account Engagement Specialist exam? The exam covers 6 sections: Visitors and Prospects (8%), Administration (11%), Account Engagement Forms, Form Handlers and Landing Pages (20%), Lead Management (24%), Email Marketing (20%), Engagement Studio (17%). ### How is Certifyforce different from other practice exams? The Marketing Cloud Account Engagement Specialist questions follow the current official exam outline. Every question is reviewed by a person and checked against Salesforce documentation. You can see your score by section and practice the topics you missed without taking the full exam again. ## Related pages - [Free Salesforce Marketing Cloud Account Engagement Specialist practice questions with answers](https://www.certifyforce.com/salesforce-pardot-specialist-practice-exam/free-questions) - [Salesforce Marketer certification path](https://www.certifyforce.com/salesforce-certifications/marketer) - [Salesforce Marketing Cloud Engagement Foundations practice exam](https://www.certifyforce.com/salesforce-marketing-cloud-engagement-foundations-practice-exam) - [Salesforce Marketing Cloud Engagement Specialist practice exam](https://www.certifyforce.com/salesforce-marketing-cloud-email-specialist-practice-exam) - [Salesforce Marketing Cloud Engagement Administrator practice exam](https://www.certifyforce.com/salesforce-marketing-cloud-engagement-administrator-practice-exam) - [Salesforce Marketing Cloud Engagement Developer practice exam](https://www.certifyforce.com/salesforce-marketing-cloud-developer-practice-exam) - [Salesforce Marketing Cloud Engagement Consultant practice exam](https://www.certifyforce.com/salesforce-marketing-cloud-consultant-practice-exam) - [All Salesforce certifications](https://www.certifyforce.com/salesforce-certifications) - [Official Marketing Cloud Account Engagement Specialist exam guide](https://help.salesforce.com/s/articleView?id=005298953&language=en_US&type=1)